Eurosport has signed a three-year deal with the ATP Tour and ATP Media.
As a result, 39 ATP Tour events will be screened on Eurosport platforms in Russia, which already show all four Grand Slams – the Australian Open, Roland Garros, The Championships from Wimbledon and the US Open – exclusively.
Commenting on the development, Laurent Prud’homme, SVP rights acquisitions & syndication – Eurosport, said: “Eurosport has a proud heritage screening the greatest events on the tennis calendar and this new rights agreement truly demonstrates our commitment to the sport and its fans.
“Tennis fans will be the real winner with fans able to enjoy well over 40 weeks’ worth of tennis on Eurosport Russia platforms every year from 2020. We are absolutely thrilled to partner with the ATP and ATP Media in what is yet another example of Discovery’s focus on owning sport verticals and cements our position as the global leader in real-life entertainment.”
Mark Webster, CEO – ATP Media, added: “We are once again delighted to have reached agreement with Eurosport to become a broadcast partner of ATP Media in another territory. The Russian market is extremely exciting for tennis with some of the next generation of stars emerging from there and we believe Eurosport is the perfect partner to tell their story.”
In October 2018 Eurosport announced it had signed a deal with the ATP and ATP Media that will see 37 ATP Tour events a year screened on Eurosport France platforms for five years, beginning January 1, 2019.